Greggs, the popular bakery chain known for its iconic sausage rolls, has decided to shake things up by introducing a new menu item despite the old adage of ‘if it ‘aint broke, don’t fix it’. The unveiling of the ‘chicken roll’ has sparked a flurry of reactions among Brits, with some labeling it as an ‘abomination’ while others embracing the new flavor.
Priced at £1.35, the same as its traditional pork sausage roll counterpart, the chicken roll now completes what Greggs refers to as a “trilogy of flavors” and will be a permanent fixture on the menu alongside the classic and vegan options.
The introduction of the chicken roll has divided opinions, prompting many to question whether it is a stroke of genius or a flop. To get a firsthand taste of the new offering, I ventured to my local Greggs to sample the latest addition.
Wrapped in the familiar golden puff pastry layers, the chicken roll features seasoned minced chicken. Greggs emphasizes that it is not intended to replace the original sausage roll but rather serve as an “up and coming co-star.” While some customers expressed dismay at the inclusion of chicken in a sausage roll, others saw it as a healthier alternative, catering to non-pork eaters.
Upon examination, the chicken roll bears a striking resemblance to its pork counterpart, with a distinct pastry pattern to differentiate between the two varieties. The initial bite of the chicken roll reveals a smoky flavor, reminiscent of dishes from chip shops or kebab joints, which gradually becomes more enjoyable.
Maintaining the same texture as the pork sausage roll, the chicken version boasts crispy, flaky pastry and a well-seasoned filling, striking a good balance between meat and pastry. While worth a try, some may find it lacking the rich indulgence of the classic sausage roll, particularly essential for a hangover.
Notably, the chicken roll’s pastry is less greasy compared to the original, resulting in a crispier texture. While this may be a positive for some, it does pose a risk of potential dryness. With fewer calories than its pork counterpart, the chicken roll appeals to those conscious of their protein intake.
In conclusion, the chicken roll presents a flavorful alternative for Greggs patrons, offering a new taste experience while retaining the essence of the beloved sausage roll. Whether it will win over die-hard fans remains to be seen, but it certainly adds an interesting twist to the bakery’s menu lineup.
