Hundreds of positions have been eliminated at a well-known High Street fast-food chain following its entry into administration. Leon, a popular British establishment recognized for its halloumi burgers and emphasis on ‘natural fast food,’ has terminated 244 jobs by shutting down 22 locations since administrators were appointed late last year.
The downsizing coincides with ongoing restructuring efforts led by co-founder John Vincent, who repurchased Leon from Asda in October for an estimated sum between £30m and £50m. This transaction occurred just four years after he initially sold the business to Asda for £100 million.
As per a recent report by administrators Quantuma Advisory, the company’s workforce now stands at 573 employees, representing a reduction of about 40% compared to the previous year. Financial figures indicate that Leon experienced losses of £12.5m in 2023, £8.3m in 2024, and £10m in 2025.
Mr. Vincent commented last month on the deviation of the business from its fundamental principles and suggested neglect from its former owners. He stated, “In the last two years, Asda had other priorities, and Leon was not aligned with their strategic direction. When examining the performance of similar companies, it is evident that many are grappling with challenges, including substantial losses due to evolving work patterns and increasingly burdensome taxes.”
An earlier announcement from Leon during the administration process assured employees at closing establishments of receiving redundancy payouts if alternative job opportunities could not be arranged. Affected staff were also offered the option to apply for positions at Pret A Manger.
Among the locations that have closed are Notting Hill Gate in London, Brighton North Street, and Manchester Piccadilly. A Leon spokesperson mentioned, “Initially, we will try to find suitable placements for affected individuals in other Leon branches. If that is not feasible, for instance, due to a lack of proximity to a Leon restaurant, affected employees will receive severance packages.”
Established in London in 2004 by John Vincent, Henry Dimbleby, and chef Allegra McEvedy, Leon’s inaugural outlet on Carnaby Street promoted “naturally fast food,” featuring Mediterranean-inspired dishes with seasonal ingredients. At its peak in 2022, Leon operated 85 eateries across the UK and globally.
